Personal profile

About

Art Weinstein is Professor and Chair of Marketing in the H. Wayne Huizenga College of Business and Entrepreneurship at Nova Southeastern University, Fort Lauderdale, Florida. Dr. Weinstein is a three-time recipient of the Huizenga School's "Faculty of the Year" award (2012, 2004, 1997). He earned his Ph.D. in Marketing from Florida International University. 

Dr. Weinstein teaches a variety of graduate and undergraduate marketing courses and executive seminars with a customer-oriented, strategic marketing focus. These include Delivering Superior Customer Value, Customer Value and Relationship Marketing, Marketing Strategy, and Entrepreneurial Marketing. 

Dr. Weinstein is an internationally known expert in market segmentation and customer value. He has consulted for leading high-tech manufacturers, publishers, service firms, universities, government agencies, and trade associations. 

Dr. Weinstein is the author of 7 books and more than 70 scholarly articles and papers. His latest book is “Superior Customer Value: Strategies for Winning and Retaining Customers”, 3rd edition (CRC Press, 2012).

Related documents

Education/Academic qualification

Ph.D., Florida International University

… → 1991

M.B.A., Florida International University

… → 1982

B.A., University of South Florida

… → 1976

Disciplines

  • Business
  • Marketing